When planning your tour of Margaret River, remember to include the top three must do Margaret River activities. Canoeing on the Margaret River, a walk on one of the sections of the Cape to Cape Track and of course a Margaret River wine tour featuring wine tasting and lunch at one of the iconic Margaret River wineries. The Margaret River Discovery Co. can help you tick all of these, and more, off your list of things to do in Margaret River. We have exclusive behind the scenes access to the wineries and special approvals and permits to operate in the National Park and Margaret River to do things you couldn’t normally do on your own.

Our Margaret River wine and adventure tours incorporate the very best of the region into a fun and relaxing day out. We suggest you book your Margaret River Discovery Tour well before you leave home as our small group tours regularly book out several weeks in advance and we want you to have the best experience of the region.

While on tour with the Margaret River Discovery Co. we are happy to give you other suggestions of what to do in the Margaret River region, including restaurants, attractions, emerging superstar wineries and a few local secrets.

The most frequent question we receive is “what Margaret River tour should we do?”

Usually the number one reason for visiting the Margaret River region is the wine. So it makes sense to do a Margaret River wine tour.

But you really need to think about what that actually means. If you stand in the Margaret River Visitor Centre and watch how the ‘herd’ behaves you’ll see them stand in front of the brochure rack and choose the tour with the ‘most number of Margaret River wineries’ with the ‘most number of ‘free’ wine tastings.’

That suits some people but others may not be too excited by a day rushing about ticking each winery off the list. Meanwhile the other dozen people in the bus get progressively drunker and sleepier until no one has any idea what they are tasting. Yep it does sound like a great idea at the start of the day but invariably after about the third winery for most people it becomes incredibly boring and probably not the best use of a precious holiday day.

Sadly the vast majority of visitors to the region have mediocre experiences and don’t really get to fully experience the real Margaret River. Frustratingly, most people are missing the best bits – the actual Margaret River or the iconic Cape to Cape Track. And yes, this can and should all be experienced as part of your Margaret River wine tour.

Most visitors leave Margaret River having seen only a fraction of what makes this place truly extraordinary.

Each morning, a convoy of wine tours heads out to visit many of the same wineries and follow much the same route. That can still make for a terrific day—especially for serious wine lovers keen to explore the region’s world-class wines in greater depth.

But my advice? Don’t simply follow the herd. Think differently.

If you want an exceptional wine experience and the chance to discover places most visitors never see, choose the Margaret River Discovery Tour.

Yes, there is premium wine—and plenty of it. But instead of spending the entire day moving from one cellar door to another, you’ll canoe a tranquil river, walk a spectacular section of the Cape to Cape Track, venture off-road by 4WD and enjoy an exclusive winery experience with lunch among the wine barrels.

It’s a wine tour—but far more immersive, adventurous and memorable.

It’s the Margaret River experience for people who don’t normally do tours.

The whole day is about the French wine concept of ‘terroir’. It’s kind of hard to explain in English but essentially if refers to the geology, climate and ecology of the area in which grapes are grown. We discover why the Margaret River wine region is considered a winemakers paradise and how those conditions have created the most consistent wine producing in the world. 

It’s not a boring school lesson. It’s the opposite. It’s an exciting day showcasing the very best experiences and very best wine in the region.

You’ll start the day with a leisurely canoe down the Margaret River.

For many people they just stopped reading just then. They read the words ‘canoeing’ and went nahhhhhh not me.

Ok let me say if you are one of those people, open your mind to a new experience. I promise you wont get dirty; you wont get wet and you definitely wont fall in. 

I had Jeremy Clarkson from Top Gear on tour one day and he described it as “Luxury Canoeing”.

Invariably the people who didn’t want to go canoeing are the ones who love it the most. They didn’t realise they would be floating down a mirror flat section of the Margaret River, watching wildlife and surrounded by towering trees. It’s usually one of the highlights of the day. And if you really really really don’t wont to do it then you can just opt out of that experience and take a short walk along the river.

Yep there will be wine. Plenty of it and premium stuff. We’ll visit one winery and do it well. Ridiculously well. And that’s the big difference in how we operate. We do a few things and do them well instead of rushing through the day.  And if you don’t drink wine, we have some seriously good, local, non-alcoholic sparkling Grape Juice. 

Our Discovery Tour lunch will include a behind the scenes experience at emerging superstar winery-Fraser Gallop Estate. This is the hottest winery down here at the moment. Winning a mind boggling number of awards and accolades in recent years and arguably the best value winery in the region. Their Cabernet Sauvignon and Chardonnay has previously won best Cabernet and Chardonnay in the World at the Decanter World Wine Awards in London!

Earlier in the day we’ll also pick up a bit on the Aboriginal and European history of the region with a visit to waterhole/waterfall and have a local honey tasting. It’s a great opportunity to connect with the outdoors and get a few special pictures for the camera.

It’s a day filled with highlights and we like to finish on a super high highlight with a 4WD adventure to link up with the most spectacular section of the legendary Cape to Cape walking trail. I’ll get you onto my favourite part and go for a short walk along the coast to discover the remote Wilyabrup Cliffs. This is an awesome opportunity to spot whales and wildflowers (seasonal) and access a location you couldn’t easily find by yourself.

The Margaret River Discovery Tour is definitely a wine tour, but it’s a hundred times more interesting and rewarding than what the herd do.

Just like it says on my brochure in the brochure rack …… it’s the wine tour for people who don’t do tours!

And don’t just blindly take my word for it. Feel free to check out Margaret River Discovery Co on Tripadvisor and see what previous guests have to say. 

The Margaret River Discovery Tour tends to sell out a few months in advance, so check availability on the booking link or send us an email with the dates you are in Margaret River and we will check availability and let you know how to book.